Chief Operating Officer
Failure is important, and can teach you a lot about yourself, but it doesn’t need to be the main character in your life story. Our co-founders Azzees and Carl know a lot about failure, and not because they both support West Ham, but because they messed up their A-Levels miserably. After a bit of soul searching and smooth talking, they found themselves at university and met each other as they both reached for the last almond croissant at Pret. It wasn’t long before they both realised that failure and rejection were just small bumps in the road to success. Making positive steps in the right direction, they invested in a range of personal development practices that helped them develop key soft skills that were essential to their academic and professional success. Having finished university with good grades and securing roles at great companies, they also built a speaker and facilitator profile to help equip others with the skills they had learnt. As their profile grew they noticed a systemic problem that needed to be addressed more widely in society. Young people need to be inspired and encouraged, and equipped with real personal development skills to help them face life’s challenges head on. That’s where we come in. Well, only if you’d like us to.